Bücher

kokhaviv publications styles

for Print and Web Publishing

Alexander Becker

120 Seiten, 146 x 205 mm, Paperback. Ersch.: 2001-02-06

Out Of Print

[Einkaufswagen]

Prepared and edited by
Alexander Becker
for kokhaviv publications

This manual specifies the techniques of our in-house style. It adds to the great number of differently applied rules in publishing. The rules given are not considered as rigid but the pure subjects are important and may be used as a starting point in developing publications.

141 subjects categorized in three parts:

The general part covers styles such as logo use, typesetting, and time and date notations that may be applied to any medium; the second part treats the specific applications of style in print publishing from the layout to the bound product.
Style recommendations for Web publishing are collected in the third part, featuring navigation and interface questions as well as the use of HTML and style sheets.

Content of the Book:

Part 1 General Styles

• Introduction
• 1.1. Accuracy
• 1.2. Logo
• 1.3. Typefaces
• 1.4. Typesetting
• 1.5. Color

Part 2 Print Styles

• 2.1. Design Principles
• 2.2. Aesthetics
• 2.3. The Parts of a Publication
• 2.4. Layout
• 2.5. Typesetting
• 2.6. Photographs
• 2.7. Paper
• 2.8. Printing Techniques
• 2.9. Binding

Part 3 Web Styles

• 3.1. Design
• 3.2. The Interface
• 3.3. The Parts of a Website
• 3.4. Navigation
• 3.5. Page Organization
• 3.6. Content
• 3.7. Layout
• 3.8. Typography
• 3.9. Images
• 3.10. Maintenance
• 3.11. HTML
• 3.12. E-mail
• Copyright

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2010-09-23

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